Aria Systems, ServiceNow (NOW) Launch World’s First Agentic BSS for Communication Service Providers
ServiceNow Inc. (NYSE:NOW) is one of the most promising long-term stocks to buy according to analysts. On June 18, Aria Systems and ServiceNow partnered to launch the world’s first agentic Business Support System/BSS designed for communication services providers/CSPs. By combining ServiceNow’s CRM and workflow automation with Aria’s real-time billing and monetization technologies, the platform provides a unified, cloud-native environment that replaces fragmented, inflexible legacy systems.
The joint solution enables telecom operators to transition from reactive processes to an autonomous, agentic-first operating model. It supports both B2C and B2B business lines, including AI-driven services and Network-as-a-Service/NaaS, while embedding commercial intelligence directly into customer care and operational workflows to streamline service delivery and reduce friction.
Designed for rapid deployment, the platform aims to reduce cost-to-serve by up to 70% and total cost of ownership by more than 50%. It allows commercial teams to launch new pricing models and products without lengthy development cycles, offering a scalable foundation that removes traditional barriers to implementing agentic AI within the telecommunications industry.
ServiceNow Inc. (NYSE:NOW) provides cloud-based and AI-embedded end-to-end workflow automation solutions for enterprises. The company is located in Santa Clara, California and was founded in June 2004 by Frederic B. Luddy.
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