Yellowstone stars at war… over COFFEE! Show creator Taylor Sheridan is SUING Cole Hauser’s coffee brand for ‘unfair competition and false advertising’ – because its logo is too similar to his own business
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  • Bosque Ranch, founded by Yellowstone creator Taylor Sheridan, filed a lawsuit in the Northern District of Texas against Free Rein, Cole Hauser’s coffee company
  • The lawsuit (via San Angelo Live) alleges Free Rein engaged in ‘false advertising’ and ‘unfair competition’
  • Bosque Ranch claims that Free Rein uses, ‘a brand mark strikingly similar to Bosque Ranch’s registered trademark, potentially misleading consumers’ 

While fans wait for the second half of Yellowstone’s final season to debut next year, some legal drama has started between the show’s creator and one of his stars. 

Bosque Ranch, founded by Yellowstone creator Taylor Sheridan, filed a lawsuit in the Northern District of Texas against Free Rein, Yellowstone star Cole Hauser’s coffee company.

The trademark infringement lawsuit filed on November 21 (via San Angelo Live) alleges Free Rein of, ‘unfair competition and false advertising.’

Bosque Ranch claims that Free Rein uses, ‘a brand mark strikingly similar to Bosque Ranch’s registered trademark, potentially misleading consumers.’

Bosque Ranch’s brand mark infuses the letters B and R like a cattle brand, while Free Rein similarly infuses the letters F and R.

Creator: While fans wait for the second half of Yellowstone's final season to debut next year, some legal drama has started between the show's creator and one of his stars

Star: Bosque Ranch, founded by Yellowstone creator Taylor Sheridan, filed a lawsuit in the Northern District of Texas against Free Rein, Yellowstone star Cole Hauser's coffee company

Creator: While fans wait for the second half of Yellowstone’s final season to debut next year, some legal drama has started between the show’s creator and one of his stars

Brand mark: Bosque Ranch claims that Free Rein uses, 'a brand mark strikingly similar to Bosque Ranch's registered trademark, potentially misleading consumers'

Brand mark: Bosque Ranch claims that Free Rein uses, ‘a brand mark strikingly similar to Bosque Ranch’s registered trademark, potentially misleading consumers’

Similar: Bosque Ranch's brand mark infuses the letters B and R like a cattle brand, while Free Rein similarly infuses the letters F and R (seen on Hauser's shirt)

Similar: Bosque Ranch’s brand mark infuses the letters B and R like a cattle brand, while Free Rein similarly infuses the letters F and R (seen on Hauser’s shirt)

The lawsuit alleges that Bosque Ranch has been using the intertwined B/R brand mark since 2004, and secured federal registrations in 2020.

Bosque Ranch launched its Craft Coffee brand in June, with Hauser turning the brand Longhorn Coffee based in San Angelo, Texas to Free Rein in August.

The company launched its first coffee brands with the F/R infused logo in October, which Bosque claims Free Rein did without authorization from them.

The lawsuit alleges the two similar brand marks will cause ‘consumer confusion’ since both Sheridan and Hauser are connected to Yellowstone and both actively promoting their brands. 

Bosque Ranch is seeking, ‘permanent injunctive relief, damages, and profits from the defendants under both the Lanham Act and Texas law for the alleged infringement.’ 

Hauser plays Rip Wheeler on Paramount Network’s Yellowstone, who has been a fixture on the show since it debuted in 2018.

Rip Wheeler is a ranch hand on the Yellowstone Dutton Ranch, run by Kevin Costner’s character John Dutton.

He’s also married to Beth Dutton (Kelly Reilly), John and the late Evelyn Dutton’s (Gretchen Mol) only daughter on the show. 

Cole as Rip: Hauser plays Rip Wheeler on Paramount Network's Yellowstone, who has been a fixture on the show since it debuted in 2018

Cole as Rip: Hauser plays Rip Wheeler on Paramount Network’s Yellowstone, who has been a fixture on the show since it debuted in 2018

 The lawsuit news comes just over a month after Paramount confirmed the show’s final episodes will debut in November 2024.

This comes just months after it was reported that the 68-year-old leading man would be exiting the series in the first half of season 5.

The studio did also soften the blow to fans of Yellowstone, which has seen its popularity soar after episodes started airing on CBS. 

The network announced two spin-off series, one entitled 1944 and the other is a contemporary series which is currently titled 2024. 



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